Why I don’t like Clearance Promotional Items
Using clearance promotional products as marketing tools has a good side and a bad side.
The good side is; usually because it’s on clearance the price per piece has been lowered astronomically.
The bad side is; if your customers love the item, you could face shortages upon reordering. In other words, they may be gone!
So, if you’re on a tight budget and don’t really care what your customers think (just writing those words turns my stomach…..don’t really care what your customers……) then clearance promotional items may be the ticket for you!
On the other hand, I believe there are loads of very, very cost-effective promotional items that you could use over and over.